Swift Best Practices and Tips by Toptal Developers

Swift as a programming language was brought to the limelight in the year 2014. Swift has transformed the complex practice of programming mobile app development into an easy to write, learn and understand proposing the up to date features. Designed by Apple INC, Swift is specifically developed to facilitate iOS programming for products running on iOS platform. It is loaded with LLVM compiler that features C, C++, Objective-C and Swift code to run within one program. Swift is very friendly to program developers as it supports backgrounds, a unique which feature which allows the iOS developer to edit the script codes and generates result immediately without running the app again. Google has also announced her intention for using Swift as a first-class language for its Android app development. Here we present you some of the practices and tips followed by Toptal developers to make iOS app development easy.

A Dose of Insight: “Toptal is a community of designers and designers who are dedicated to exchanging services to companies, to each other as well as to the community as a whole. The members of Toptal are considered as the top 3 percent amongst all the designers and developers in the world.”

common-binding-code

Before we delve into the world of Swift development, one needs to understand the defining elements as well as the differences between objects, interfaces, and model classes.

QL Tech Trivia 101:

Object: In the world of software development, an object is an entity within the coded structure of an application. It is a group or arrangement of data and functions that help in defining specific aspects of the functioning of the application.

Class: The methods along with the variables that are a part an object make up the class of the object. They can be divided on the basis of the methods and variables that are considered.

Interface: This is the part of the application in which only the declarations from the object are visible and utilized. This means that an interface essentially displays or makes use of the output born from objects and the arrangement of classes in an application.

In the above image, more than one object has same common binding to accelerate the working efficiency. The reuse of the same code is a sensible idea, as introduced by Swift. For example using a verbatim code language Protocol Extensions to Bind Model classes with interfaces can be understood as under:

Let’s suppose we have a ‘User’ class:

class User {

var name = “”

var email = “”

var bio = “”

var image: UIImage? = nil

init(name: String, email: String, bio: String) {

self.name = name

self.email = email

self.bio = bio

}

}

Gradually a protocol will implement all the interfaces together that would be bind with the ‘User’ instances calling it ‘UserBindable’.

protocol UserBindable: AnyObject {
var user: User? { get set }

var nameLabel: UILabel! { get }
var emailLabel: UILabel! { get }
var bioLabel: UILabel! { get }
var imageView: UIImageView! { get }
}

Here ‘User’ as an individual variable is a user (operator) to bind and all other ‘UIView’ the subclasses use to bind the user. The image below will clarify the above code understanding:

user-subclasses-protocol-extension-1

Now, let’s we create a protocol extension:
extension UserBindable {

// Make the views optionals

var nameLabel: UILabel! {
return nil
}

var emailLabel: UILabel! {
return nil
}

var bioLabel: UILabel! {
return nil
}

var imageView: UIImageView! {
return nil
}

// Bind

func bind(user: User) {
self.user = user
bind()
}

func bind() {

guard let user = self.user else {
return
}

if let nameLabel = self.nameLabel {
nameLabel.text = user.name
}

if let bioLabel = self.bioLabel {
bioLabel.text = user.bio
}

if let emailLabel = self.emailLabel {
emailLabel.text = user.email
}

if let imageView = self.imageView {
imageView.image = user.image
}
}
}

Here the extension is divided into two parts:

UIt table for cell value
  1. Default Value created that allows some exclusion and some inclusion.
  2. All the values of user properties and fix to view.

Presenting a user list, create a ‘UITableViewCell’.

class UserTableViewCell: UITableViewCell, UserBindable {

var user: User?

// we can set the labels in interface builder or with by code.
@IBOutlet weak var nameLabel: UILabel!
@IBOutlet weak var emailLabel: UILabel!
}

cell-bodu-content-image

The above image indicates that the cell is binding the user through the use of the UserBindable protocol. This binds its interface to the user object.

In the UITableViewDataSource protocol, we can see the following object classes:

func tableView(tableView: UITableView, cellForRowAtIndexPath indexPath: NSIndexPath) -> UITableViewCell {
let cell = tableView.dequeueReusableCellWithIdentifier(“Cell”) as! UserTableViewCell
let user = // find the user from your array or whatever
cell.bind(user)
return cell
}

If we want to show the detail of this user after touching it, we can have a view controller like this:

class UserDetailViewController: UIViewController, UserBindable {

var user: User?

@IBOutlet weak var nameLabel: UILabel!
@IBOutlet weak var emailLabel: UILabel!
@IBOutlet weak var bioLabel: UILabel!
@IBOutlet weak var imageView: UIImageView!

override func viewDidLoad() {
super.viewDidLoad()
// here we suppose that we have set the user value before the viewDidLoad
bind()
}
}

code display by qltech

Thus, the above example codes shown the efficient use and output of reused binding code in android mobile app development.

                                                        Use `NSDateFormatter` efficiently

Creating NSDateFormatter is a tedious job for any android programmer. But one thing that is to be notified here is that all the formatters to be used in the app are static constant. They can be reused and no need to create them again and again. The image below is an example of showing static constant:

NSDateFormatter

Here in the above image the day changes but the formatters remain constant. Like the name of days, 12-hour format, the name of months and numbers from 0-9.

The example of the code is as follows:

extension NSDateFormatter {

@nonobjc static let shortDateAndTime: NSDateFormatter = {
let formatter = NSDateFormatter()
formatter.dateStyle = .ShortStyle
formatter.timeStyle = .ShortStyle
return formatter
}()

@nonobjc static let dayMonthAndYear: NSDateFormatter = {
let formatter = NSDateFormatter()
formatter.dateFormat = “MM/dd/yyyy”
return formatter
}()

@nonobjc static let monthAndYear: NSDateFormatter = {
let formatter = NSDateFormatter()
formatter.setLocalizedDateFormatFromTemplate(“MMMyyyy”)
return formatter
}()
}

Now in the above code, we can make out @nonobjc attribute. This means that the value is supposed to be added in the cell. A complaint of ‘A declaration cannot be both ‘final’ and ‘dynamic’.‘ is seen. If the formatter has applied for “DD/MM/YYYY” format, then the date should be “01/01/2000”. No object can be added (“001”) nor can be deducted (“1”). Similarly, notice that adding the @objc will make your extension incompatible with Objective-C.

Next, let’s we create an NSDate extension to make a simple API convert to strings and back:

extension NSDate {

/// Prints a string representation for the date with the given formatter
func string(with format: NSDateFormatter) -> String {
return format.stringFromDate(self)
}

/// Creates an `NSDate` from the given string and formatter. Nil if the string couldn’t be parsed
convenience init?(string: String, formatter: NSDateFormatter) {
guard let date = formatter.dateFromString(string) else { return nil }
self.init(timeIntervalSince1970: date.timeIntervalSince1970)
}
}

Let’s call the NSDate extension methods.

To create a String from a NSDate:

let date = NSDate()let string = date.string(with: .shortDateAndTime)// let string = date.string(with: .dayMonthAndYear)// let string = date.string(with: .monthAndYear)

To create a NSDate from a String

let string = “06/17/2016”
let date = NSDate(string: string, formatter: .dayMonthAndYear)

By looking at the several techniques and coding customizability that Swift provides, developers can have a field day with the process of iOS application development. This article barely gives a glimpse at the gates of the opportunity that Swift throws open for developers and designers. Would you like to know more, or would you be feeling the urge to share your inputs? Let us know so that we can explore the realm beyond the gates of opportunity together.

How To Make Money With A WordPress Blog

A blog is a valuable resource to own, a place where you can pen down what you think freely, without inhibitions and external influence. It is a true reservoir for the inner workings and musings of your mind. But are you satisfied? Maybe you are.

But, how about earning from what you really like doing? Now, the question you might be having is “How to make money?” with your WordPress blog. Let us help you understand how you can maneuver and manipulate this leading CMS according to your will to make the most returns out of the same.

One can use WordPress in either of the two forms offered:

  • WordPress.com: An Open platform where one can start blogging.
  • WordPress.org: A Self-hosted platform having one’s own server.

You may be surprised to know that many people are making a living by running a blog on WordPress. Have you ever wondered how you can do the same? Well, there can be many ways by which you can make money using WordPress. Listed below are few of the easiest and most popular ways:

USING WORD ADS

One of the easiest ways to generate decent revenue from your WordPress blog is by using WordAds. It is the advertising solution for WordPress.com which can be used by anyone. However, one of the prerequisites, in this case, is that you need to apply for it and wait until your request for WordAds gets accepted.

Some of the things that one should keep in mind while using WordAds are:

  • You can monitor your earnings from WordAds very easily by tracking the same from the dashboard.
  • The payment you receive from WordAds is based on impressions and not clicks. Thus, higher traffic leads to more earnings.
  • It works better when the web traffic is from North American and European countries.
  • Minimum denomination to receive payment is USD 100.0 and payment is made through Paypal account.

“Tip” of the Digital Iceberg: Note that you cannot use Google Adsense on a WordPress.com blog. However, if you are using an enterprise version of WordPress.com, you can definitely apply for AdSense.

AFFILIATE MARKETING

Another lucrative and intriguing way of earning through your WordPress blog is through the use of affiliate links. Now, what is affiliate marketing you might ask? Simply put, it is promoting other web pages on your blogs and helping them generate revenue. But, how? You help your affiliate site by generating higher web traffic and channelling the same to their blog or website, thus increasing the probability of higher sales. One of the best ways to go about affiliate marketing would be to use backlinks or hyperlinks in your article to link your content with your affiliate partners. However, an image with a backlink to an affiliate partner is not a lucrative option. Through affiliate marketing, you also gain a share of the returns that you help your affiliate partners produce. This method can generate quite a substantial amount of revenue in a very short duration.

THE BEAUTY OF AFFILIATE MARKETING IS THAT YOU DON’T HAVE TO INVEST THE TIME AND EFFORT TO CREATE A PRODUCT TO SELL. YOU CAN BEGIN SELLING SOMETHING AS AN AFFILIATE AS SOON AS YOU HAVE A PLATFORM TO SELL IT ON. @patflynn

SPONSORED POSTS

This is another method for generating money. However, this works better in the case of established blogs. One of the best ways of garnering a sponsored blog would be to write a review on some other blog with the consent or mutual agreement or writing or posting sponsored content related to similar interests, products, services or more.

Few important things to consider in this case are as follows:

  • It is advisable to use self-hosted WordPress platform, especially in case one wants to run a third-party advertising program.
  • You can get yourself suspended if you are caught violating WordPress.com advertising guidelines.

CREATING AND SELLING PLUGINS

WordPress blogs are mostly run by using one or several plugins. Thus, you must have realized the importance of plugins. There are thousands of plugins available for WordPress – some of them are absolutely free and the remaining are premium ones. Well, if you manage to create your own plugin, be sure to generate revenue from it by properly advertising the same.

You can sell your plugins at CodeCanyon or similar sites, or, you can also sell them from your own website. You can also opt to do freelance projects for developing plugins, on some of the major freelancing sites out there, such as Freelancer, Elance, Odesk, etc.

“Tip” of the Digital Iceberg: If you are thinking of making money by selling WordPress plugins, make sure to create them by focusing on a specific need, especially one which is faced by almost all bloggers but is still unsatisfied to a large extent.

DEVELOP WORDPRESS THEMES

You can also make money by developing WordPress Themes. You can do this by going solo or by joining a team. After developing a theme, you may sell it to websites such as Themeforest, Creative Market, Mojo Themes and more. These themes can also be put up for sale on your own website

OFFER WORDPRESS CONSULTING SERVICES

Another revenue-generating stream would be to offer consulting services for bloggers who are lost in the virtual realm. It can be related to anything from creating custom designs for clients or creating and teaching WordPress tutorials to beginners or even advanced users.

START YOUR OWN BLOG

You can use these tips to launch yourself into the world of blogging and emerge as a professional in your field of choice. So, what are you waiting for?

Are you making money through WordPress blog? Please share your experience and your methodology and help others join the bandwagon.

Building Quality Into WordPress Projects: A Practical Example

If you find that your website does not get traction as you expected, there might be problems with the quality of the website. Today WordPress is probably the best content management system around. There are various codes and plugins that can enhance the quality of your WordPress website thus attracting more visitors. WordPress tutorials for beginners available on the internet that depicts the use of WordPress development tools like plugins, themes, widgets, etc. There are some simple hacks by which you can optimize the quality, look and performance of a WordPress website.

Let’s take a look at them one by one to build Quality Into WordPress Projects.

Velocity page

Velocity page is a premium service that allows you to edit the page in real-time in a simple drag and drop way. There is no need to worry if you don’t have any coding or technical skills. Velocity page comes with WordPress plugins which allow you to effortlessly create spectacular web pages. It comes with various modules that allow you to create multimedia-rich pages.

Wordpress-Velocity-page

ThemeForest

WordPress comes with thousands of ready-made designs that can be installed on your website page. Themeforest allows you to buy themes and templates for customer management services (CMS) platforms like WordPress and Joomla. You can upgrade the quality of the website by choosing a simple yet effective WordPress theme and thus avoiding any complicated design with lots of unnecessary features. Themeforest provides premium paid themes as well as free themes. But if you are building a professional website for your business, then be ready to shell out some bucks. Quality comes at an expense.

Themeforest

Change compression of your WordPress image

WordPress comes with preloaded features that automatically compress the images for better performances. If you want to showcase high-resolution pictures in your website then you can disable image compression.

This can be done adding the below given code in the selected theme’s function.php file or installed plugin

add_filter(‘jpeg_quality’, function($arg){return 100;});

By inserting the above code, the quality of your image is set to highest. The difference in the quality of the image is visible.

Similarly, you can increase the compression of the image by adding the following code.

add_filter(‘jpeg_quality’, function($arg){return 75;});

Here {return75;}code reduces the size of the image from 100 to 75. This would reduce the image size thus loading your website more quickly. 

Boosting the speed of the website by W3 Total Cache

Long loading time for your WordPress website could be a huge turnoff for a visitor. W3 Total Cache is a very useful plugin that boosts up the speed of your website by reducing the load on your web server. This plugin would clear the cache in static and dynamic content, thus loading your page faster. The decreased webpage load time would obviously improve the user experience.

Wordpress-W3-Total-Cache

BJ Lazy Load

This is another great plugin that would improve the quality of your website by loading the content as and when the user scrolls down the webpage. The speed of the webpage is boosted as the server doesn’t have to load all the content at once.

Avoid installing too many plugins

WordPress provides hundreds of plugins for each and every requirement you need. But some of the plugins are not scripted well and thus can cause hindrance in the performance. Before installing a plugin, you should Google search the review of that specific plugin to check if other users faced any problems with it. My best advice would be to uninstall the plugin if it does not offer any significant enhancement in the performance of your website.

Avoid the use of Java Scripted social share buttons

Everybody wants to insert a social share button on the webpage. But inserting too many buttons (Facebook, Twitter, Google+, LinkedIn, Pinterest, etc.) would increase the loading time of the website.

Both Facebook and Twitter can share the website through a web link, thus avoiding the use of javascript buttons. Now, the links can be shared by twitter using the shortened URL of twitter. Below are the coding examples of the short social share URL.

<a rel=”nofollow” href=”http://twitter.com/home?status=Reading:%20<?php echo urlencode(get_the_title()); ?>%20&<?php the_permalink();?>” target=”_blank”>Share on Twitter</a>

<a rel=”nofollow” href=”http://www.facebook.com/sharer.php?<?php the_permalink();?>&<?php echo urlencode(get_the_title()); ?>” target=”_blank”>Share on Facebok</a>

Avoid-Java-Scripted-social-share-buttons

Yoast SEO

This option will make search engine optimization for your WordPress very easy. This is a boon, especially for WordPress Blogs. It will help your website get ranked higher on the internet. Improved ranking would lead to more subscribers to your page, and thus making your business grow faster.

Wordpress Yoast SEO

What is Marketing Automation?

All internet users must have experienced marketing automation, even if they are not aware of the term specifically. Think about Infusionsoft, Salesforce.com, Hubspot, MailChimp, Act-on, Marketo to name a few; these extremely popular services can be classified as examples of marketing automation.

Marketing automation

Marketing automation, as the name implies, is the use of IT-based tools to automate aspects of marketing, such as e-mail campaigns, social media posts, polling contests, offers, etc. Automation tools can help you in lead management, conversions, retention and feedback as well as provide insights for evaluation and future planning.

Industry Insight

Marketing automation services are plentiful! There exist offerings to suit

  1. All budgets- Services ranging from 100$ a month to 5000$ a month
  2. All marketing requirements- inbound, e-mail campaigns, social media
  3. All business sizes- serving a target base of a few hundred to a few hundred thousand customers

While it may appear to be the ultimate weapon in tackling all your online marketing woes, one needs to realize that it is simply the contemporary toolkit for a marketer functioning in the internet era. At its core, it still abides by fundamental marketing principles.

What do we mean by that? We mean that having an automation software alone will not help you in achieving your marketing goals. As a marketer, one needs to have a defined game plan, which can be accomplished with greater ease and effectiveness using a marketing software/service.

Remember, marketing automation is a mean and not an end!

What brought about the advent of marketing automation?

Tracing the evolution of the internet in a very general way, we can see why marketing automation became a norm, a necessity:

  • The internet became a new landscape of interaction, with hitherto unseen capabilities that were bound to be leveraged by both producers and consumers.
  • The ubiquity of the internet made it essential for brands to have an online avatar to remain credible.
  • As it went from ‘a virtual place that we visited’ to ‘a virtual space we live in’, brands had to adopt social media and other interactive platforms to be where customers are.
  • Extensive user behaviour tracking enabled greater insights and more sophisticated methods for conducting planned and targeted marketing activities.

With each step of the internet evolution, one can notice the corresponding evolution in the scope and focus of the marketing automation tools.

In fact, some companies in this space might object to their offerings being referred to as tools, and would be keen on emphasizing how they can be considered as platforms with comprehensive capabilities to execute marketing strategies, and not just complete marketing tasks.

What does marketing automation look like?

The best way to bring out the essence of marketing automation is to compare how a standard marketing objective would be accomplished with and without the use of an automation tool/platform.

ObjectiveNon-automatedAutomated Marketing
TargetingBuying bulk e-mail lists-mail blasts and push strategyInbound marketing attracting the right audience through content, social media
Data GatheringUnsystematic and infrequentUsers need to be pushed to provide dataSubtle and incentivized accumulation of dataSystematized and regular to enable analysis
Campaign tracking/managementControl predominantly over marketers actions without adequate information about the target’s responseDetailed behavioural information available, allowing for better analysis and modification if needed
Closing the saleStrong and overt promptsMultiple calls to actionPushing for sale irrespective of the prospect’s level of readinessA gentle experience with the prospect being taken through stages of awareness, persuasion and then a smart call to action
CR MFeedback generated haphazardly follow on based on generic conventions (events/occasions)Prospect sees the effort as another sales tacticEngaged customers (through a web portal, social media, etc.) who can be targeted based on insights to deliver customized messagesProspect sees effort as a value addition
Marketing integrationExtensive effort required to coordinate and synchronize multiple objectives and campaigns might result in a confusing clutter of activitiesAutomation services provide a wholistic perspective of the campaign and allow multiple activities/campaigns to be managed using a centralized system

Conclusion

If you are still not sure about adopting marketing automation for your business, here are some statistics:

  1. According to Infusionsoft, nearly 80% of top companies have incorporated marketing automation in their business.
  2. Investing in conversion rate optimization (CRO) solutions are guaranteed to deliver high ROI, as much as 223.7 %, according to VentureBeat.

Arm yourself with the tools of today and guide your marketing the right way with marketing automation.

The 9 Most Common Mistakes That Ionic Developers Make

Are you an ionic developer? Are you facing setbacks despite apparently doing everything right? Do you want to learn from the mistakes made by your peers? Or do you, as a computer geek, wish to gobble up anything and everything on the subject? If you fall in any of the above categories, then you should be aware of the mobile app framework, Ionic. For the rest of us, the lesser mortals, we will first understand what Ionic is and then we will look into the 9 most common errors than Ionic developers make.

So, what is Ionic?

Ionic is an open-source source-development-kit used for developing mobile apps. It was released in 2013 and has become a global platform in just 3 years. It is extremely popular and has been instrumental in the development of more than a million apps. There have been significantly updated releases after the initial launch and web technology has since then evolved significantly.

Why this list?

This list is to place emphasis on the common mistakes which act as ready reckoners for developers which one can refer to and avoid the fundamental problems that hinder the building of a robust and scalable framework.

Common Mistake#1: Forgetting to enable Native scrolling

Native scrolling enabled the use of infinite rolling and pull to refresh features without JavaScript scrolling. It also allows the framework to listen to scrolling events on supported web-views. It made a remarkable difference in the performance and user experience of the application.

Native Scrolling is enabled by default on Android since Ionic 1.2. Unfortunately, in the absence of events on iOS the “native scrolling” is not functional for the previous versions of the platform yet.

If you are using a version prior to 1.2, do not forget to enable Native Scrolling for Android using the Ionic Config Provider:

<pre><code class=”language-js hljs”><span class=”hljs-comment”>// Enable Native Scrolling on Android</span>
$ionicConfigProvider. platform.android.scrolling .jsScrolling(<span class=”hljs-literal”>false</span>);</code></pre>

If you wish to enable/disable native scrolling on one particular page, just use the following directive

in ion-content:

<pre><code class=”language-html hljs”><span class=”hljs-comment”><!– Disable Native Scrolling on this page only –></span>
<span class=”hljs-tag”><<span class=”hljs-title”>ion-content</span> <span class=”hljs-attribute”>overflow-scroll</span>=<span class=”hljs-value”>”false”</span>></span></code></pre>

Common Mistake #2: Missing out on the Ionic CLI

Iconic CLI has great features like, platform and plugin preference, which it adds to Cordova CLI.  The problem with Cordova CLI is that the features are machine specific and while sharing the same environment, platforms, and plugins, it is difficult to keep the project in sync between the systems. Iconic CLI helps to resolve these issues by helping the machines to remain synchronised.

Platforms and plugins are stored in Cordova platforms and cordova Plugins properties like this:

<pre><code class=”language-json hljs”><span class=”hljs-string”>”cordovaPlugins”</span>: [
<span class=”hljs-string”>”cordova-plugin-whitelist@1.0.0″</span>,
<span class=”hljs-string”>”cordova-plugin-inappbrowser@1.0.1″</span>,
<span class=”hljs-string”>”cordova-plugin-splashscreen@2.1.0″</span>
],
<span class=”hljs-string”>”cordovaPlatforms”</span>: [
<span class=”hljs-string”>”android”</span>,
<span class=”hljs-string”>”ios”</span>
]
</code>

Common Mistake #3: Thinking Performance can be an issue

Ionic is based on AngularJS, and performance is always a doubt. However, we think that is a myth and very good performance can be achieved through Ionic.

Several successful Apps have been developed through Ionic, some of which has a 9M+ user base, 7M+ downloads and an average of 4.5 stars on Google Play.

One can use $Watch and Track By to get better performance.

Common Mistake #4: Confusions with ‘View Cache’ logic

Does your app create cache? It is a very difficult question to answer for the novice developers. With Ionic, 10 pages are cached by default. This helpful feature can be of trouble to us if we are unable to understand the dynamic of cache pages.

The problem is that when the user returns to a cached page, the controller is not re-instantiated again, and everything is like the same as when you left that page. You can update the cache by using these particular lines of code, which can be both for global as well as per platform basis:

<pre><code>// Globally
$ionicConfigProvider. views.maxCache(5);

// Per platforms
$ionicConfigProvider. platform.android.views. maxCache(5);
$ionicConfigProvider. platform.ios.views. maxCache(5);</code></pre>

Common Mistake #5: Not knowing the capabilities of Crosswalk

Every Android version runs a different WebView. The performance of the OS varies from one device to another. In order to resolve the issue and deliver a similar performance on any of these versions, you can install Crosswalk. It works to create a sync between the working of your application and the latest Chromium browser. The crosswalk can be installed simply using Ionic CLI or Cordova CLI.

You can install Crosswalk simply using Ionic CLI or Cordova CLI:

<pre><code class=”language-bash hljs”>ionic plugin add cordova-plugin-crosswalk-webview</code></pre>

Common Mistake #6: Running Cordova plugins inside the browser

Most of the developers out there create Apps to run on iOS or Android. However, they make the elementary mistake of testing the same on the web browser. Well, you could, but only after you install the proper browser platform. It is not compatible with all plugins. One can debug very easily in Android remotely.

Common Mistake #7: Mismatching the Architecture and Application scale

Most people make the critical mistake of using a basic architecture in developing advanced applications. People face scalability issues which are not easily modifiable.

Common Mistake #8: Binding Events ton scroll, and Forgetting About requestAnimationFrame

One should be very careful while selecting or writing codes, the codes usually make or break an App. One should take care that anything that triggers a digest loop should be deferred and not triggered together with heavy painting, which also is the effect of scrolling.

Many things that can be achieved by binding to scroll events, can also be developed using a different method. Behold requestAnimationFrame

Common Mistake #9: Using Ionic Applications frameworks mechanically

There are several options available to developers like, Ionic Creator, which has a very helpful drag and drop feature, which can help reduce development time greatly. We should be using them rather than doing everything manually.

Conclusion

Ionic has changed the way mobile app development was done. It has brought about revolutionary changes and is still evolving. While adapting to different platforms will always be a challenge, the ability to function across environments is slowly becoming a prerequisite. However, this journey can be much less daunting if one accesses the plethora of resources available online. We hope that this post has removed some of the obstacles you are facing while working on Ionic.

3 MUSTS to grow your Business

Are you interested in entrepreneurship? Are you interested in starting up an entire digital kingdom of your own? Are you enthralled by the prospects of planning, processing and developing an entire market for yourself?

Well, then what is stopping you? Well, it looks like there are some snags that might be disrupting your rise to glory. Your business might be waiting to bloom, but due to the lack of some crucial elements, you might be missing out on a spectacle worth living for! You know what I am talking about. The moment when you realize that your business has broken beyond the bonds of its origin and is free to grow, develop and proliferate on its own.

Oh, wait.

But, where do you start all this? Let’s take an example just to give you an indication of the cardinal laws that govern the digital wilderness.

grow-Business

The 3 Cardinals of Online Business to Grow

#1 Design & Development

The first step that you have to take as far as climbing up the mountain of a task that digital empire building is, involves the planting of a seed of identity in a virtual space that your online business or website will call home. Developing an identity for your business is as important as developing a personality is for a child who matures from infancy to adulthood.

 The foundation of your identity is your website- which ultimately becomes your model to develop your app, digital advertisement, etc. There are 2 parts to this:

WEB DESIGN:

Designing is basically made up of everything that the viewer comes in contact with as soon as they land on your website. This includes the overall look and feel of your website.  The design of your site gives an apt indication of what elements your business is defined by as well as the inherent conceptualization of business model. We have only started to understand how revealing a design can truly be as far as sending out messages about your business as well as your intentions is concerned. Design is similar to the clothes that you wear, in that they reveal a lot about your personality as well as your mindset.

web design

The seed of identity of your website is sown through the process of logo design, where the intentions behind your business ideals are expressed artistically. The next phases of designing include aspects such as designing of the virtual space that your business calls home, which is embedded in the process known as website design.

WEB DEVELOPMENT:

Development basically takes care of all the background that that goes into making your site that is controlling how every icon, widget, tool works on your site. For this you need programmers who specialize in programming languages such as C++, HTML, Java, PHPBeing at the helm of an online business may involve the need to use special tools and plugins on your site, such as payment processors and API (Application Programming Interfaces).

The integration of plugins and templates is an especially significant point of consideration if you are nurturing your website on a CMS platform like Joomla or WordPress. CMS stands for Content Management System, a platform that enables users to create digital content equipped with low-level details and user-friendly interfaces. We can use this for controlling formatting, history editing, updating versions, managing search bars, integrating plugins, and more. This process of development changes and fluctuates on the basis of the CMS platform on which you are building your website, which means that Joomla development might differ heavily from WordPress development or Magento development.

Development of entire websites and digital empires can be done through the use of frameworks as well. These frameworks provide much greater freedom and flexibility as far as development is concerned, owing to the fact that they are made up of fixed patterns of methods and classes of code. The process of using frameworks for the development of a website includes the practice of Laravel developmentSmarty developmentDrupal developmentZen Cart development and Zend development.

#2 Marketing

Let’s face it, your business or website needs to have numerous channels through which it can express itself and reach out to people. A website or business without a dedicated target audience or consumer base is good as a tree without roots. The only way the website or business can grow is if it receives the nectar that all majestic digital creatures crave on the online medium, traffic!

  1. Know your message- This is the foremost thing you need to be clear about. What are you really advertising? What is it that you are putting out to your consumers? Always remember, what you are producing isn’t always the same as what you are advertising. The lack of proper communication can ultimately be the end of your business or website. Without a voice and an intention, your website will be left out in the vast market of the digital space, with no one to notice it or to acknowledge its presence.
  2. Know your audience– The motive or intention behind your website or product determines your target audience. A matte lipstick brand will target women in their 20s-30s, while a domestic drill will target husbands. Therefore, once you get the statistics of the specific target population to which your product/service appeals the most. You can initiate the process of increasing connectivity and strengthening the bonds within and without the business.
  3. Know your medium– In order to truly allow your business to grow beyond the bounds which it was created within during the inception phase. You need to understand how your customers interact and grow with the content/product/service that you offer them. This is of special significance as far as choosing a platform or medium of advertising is concerned. By using different mediums of advertising, you can start paying attention to the various aspects that your audience pays attention to. The medium you use defines the criteria that audiences employ to consume your product or service. Hence, by understanding the behaviour of your audience on different mediums, you can play around with the various tactics and techniques by tailoring them according to the differences that are evident among different mediums.

The techniques, in this case, include aspects such as digital marketingcontent marketing and social media marketing.

#3 Automation

Automation is another word for response, and is a distinct process which involves both users and producers on the same platform. To be more specific, it is a process that often blurs the lines between plain digital marketing. And more advanced software-based techniques of monitoring and analysis. Marketing Automation refers to the use of various software-based tools. Which can be used to convert repetitive processes into fully automated processes within the body of the business or the website. This is similar to converting certain processes involved in the development and marketing realm of the businesses into functions which occur involuntarily. Imagine this to be similar to shaping involuntary functions of a living organism, such as breathing, pumping of the heart as well as aspects such as digestion.

How can you make use of this?

Marketing automation is the ultimate tool for any aspect of online business development. Often defined by optimum assembly-line software, marketing automation lets you effectively handle your consumer base. Right from targeting the right audience to market integration. This helps you to be constantly connected with your consumers. Through offer-announcing SMSs, appraising emails and active polls, social campaigns and market funnelling techniques. Without the need to worry about maintenance and management.

Marketing automation

by making use of tools like Infusionsoft can cause immense returns for your business. This is possible due to the fact that it creates the opportunity for business owners to automate processes such as market funnel management, API integration, sales cart automation, and more. There are several other tools and practices for ensuring that you gain mastery over the process of automated marketing.

So, there you go mate- you have successfully summed up the stepping stones of online business development. Although reading material isn’t all that goes into building your empire, it is better to know the depth of the water before you cross the river, isn’t it?

Do let us know your queries, insights and opinions on these aspects that we have explored.

Eliminate These 5 Wastes to Optimize Your Software Development Once and For All

The IT sector is a powerful medium for the creation and management of profound tools and applications. However, the great amount of power that the sector provides to the user does not come exempt from waste and unnecessary baggage. More often than not, these wastes and unnecessary elements that hinder the proper functioning of applications and technologies are caused due to human error. But, let’s face, we humans are not exactly “perfect”. So, here are some pockets of waste that need to be taken care of if the imperfect human wants to perfect waste management in IT.

Software Development

Garbage #1: Partially done work

This element in IT is the waste that lines the backend of any application or software that one is creating. Bits of unstructured code, along with those parts of the code which have not been tested form a major part of this type of waste. Other than these aspects, other elements within this type of waste also include pieces or strings of code which cannot be deployed.

Let’s make it simpler: These bits and pieces of unusable and waste code are like the long lines in a story that ultimately do not contribute in any way to the entire essence of the story as a whole. Consider them like the characters in a story that are added into it at the last moment just to add a particular flavour or feel to the story as a whole.

Red Herring is the name given to a character or element in a movie which do not serve any other purpose other than to distract or mislead the audience from the actual essence of the movie.  

Eradication Tactics: The essence of this problem arises from a lack of alignment between tasks and responsibilities, as well as between the team members themselves. Ensuring that important tasks are performed completely and not left asunder is an important part of the equation. The members on your team should be capable of handling different tasks and should have diverse roles so that a deadlock is avoided in all possible cases. There also has to be constant coordination between your team and the product owner at all times, so that the line of communication is maintained to the highest extent.

Garbage #2: Extra Features

 We all love the enthusiasm. It is one of the most valuable assets that a person can have in the IT sector. But then again, valuable assets have a large capability to cause immense fallout and unnecessary waste. Enthusiasm is good until it produces more harm than value. This becomes especially visible when it comes to your team producing more features than are required by the product owner, or the customers themselves.

Let’s make it simpler: Do you know how a nuclear reaction works? Well, you do not need to because that will just make things more difficult. However, the basis of a nuclear reaction is that it involves disintegration of a substance or the merging of two substances. Well, a simple thing really, right? But, add enough features and mechanisms to it and you have created a tool for large scale destruction! This is how adding features might turn out for you as well.

Eradication Tactics: This element requires careful planning as well as execution. For the plan to be created and subsequently implemented, you need to know the requirements of both your product owner as well as your target audience. Once you know what they need and what elements they would be comfortable with, you only need to concentrate on those instead of adding unnecessary elements.

Garbage #3: Hand-Offs

This element involves the transferring of work from one web developer to another in order to place emphasis on diversity of function. Even though this is an important element as far as working together in a team is concerned, it can become a huge burden when it comes to distributing tasks within a single project among individuals who are in different locations. There is bound to be a lack of communication and efficiency in this case owing to the fact that the entire essence of the information does not get conveyed to the individual on the other side. Another important malfunction due to this can be the lack of clarity between different employees on the same topic.

software development

Let’s make it simpler: When a group of people listen to a song, they all have different perspectives towards the same. You cannot expect two people to interpret the same song in exactly coherent ways. Which would be quite idealistic, to say the least. However, if you are a part of the group who created the song itself. You will observe that all the members of the group will have a lot of commonalities as far as the song and its meaning to them is concerned.

Eradicating Tasks: The best way to reduce hand-offs is to keep the entire project in a single location. Which can ensure a high degree of clarity as well as synchronicity between the members participating in the creation process as a whole.

Garbage #4: Delays

Well, this is one of those pockets of waste that all of us have been a victim to at some point or the other. This essentially involves the inability to adhere to timelines, as well as the missing of crucial value-addition specifics due to the lack of time management capacity.

Let’s make it simpler: Delays are like those gloomy monsoon days when you just do not feel like doing anything. And want to just sit at home doing nothing. Whenever a delay occurs, it has the ability to numb you and considerably affect the creative process as a whole. Resulting in considerable risks to the overall project itself. For instance, if a delay occurs, one resides in a space that I like to call “The Place of the Damned”. Where you are constantly bombarded with thoughts that cause you to gradually lose all hope in your own abilities as a whole. This is not too dissimilar to the caverns of Hell where the damned are tortured for their sins for ages on end.

Eradication Tactics: Delays can be eradicated by ensuring that the project or task at hand is divided into separate elements. Or individual responsibilities, so each and every task can be managed with the intense dedication that it requires. Moreover, one should determine the important tasks within the project. And differentiate them from the tasks which are not that important in comparison.

Garbage #5: Task Switching

This is where most teams fail to complete their projects and seem to be unable to achieve their targets as a whole. If your team tends to too inclined towards adopting a wavering approach towards your software or Web development process as a whole. It is more than apparent that there might be some serious problems in the processes and systems that you have adopted.

Let’s make it simpler: Have you seen machines on an assembly line? Yeah, the ones which have specific functions and perform only those for which they have been programmed to. Well, if you treat your team members in a similar fashion, then you can get your job done in a better way by “hiring” machines to do the same. However, if you want some real creation to happen. It is better if you involve your team members in a wholesome way. Especially as far as application or software development is concerned.

Eradication Tactics: In order to ensure that waste due to task switching is avoided to the maximum extent. It is important to acknowledge and appreciate the role of each and every team member to the fullest. The only way in which task switching can be managed to a large extent is by ensuring that each team member is involved in the project on a larger level than mere “workers”.

Benefits of custom PHP web development

Let’s just say that PHP is the WhatsApp of scripting languages. It is widely used, open-source, easy, free, available on all platforms and to exaggerate a bit, even a 5-year-old can be taught how to use it.

PHP is used by many major web companies like Facebook, Twitter, LinkedIn, WordPress, etc. If you want to make your own website or start a new venture, PHP is the way to go. And today, when a technological revolution is taking place in the world, e-commerce and online marketing companies are being set up at a very high rate. A well-functioning website is an elementary thing to do; as necessary for a company as a healthy diet is necessary for a person to stay fit.

PHP-WEBSITE-DEVELOPMENT-A

Now, the real question is what are the benefits of PHP web developing? Why do you hear so much about PHP and not about any other scripting language?

For a moment, let’s just forget about PHP or web developing and go back to the ’70s, a time when technology was just climbing atop the hill of progress. During these times, communication methods were more inclined towards personality rather than the actual exchange of information. Let’s say there’s a person, an outsider, who does not know how to speak or communicate with people. He is a tribal who does not know the common tongue.

But that guy has an idea that would make him a millionaire. Now, In order to implement his ideas he has to talk to several people in different countries who speak different languages. In order to communicate with them, what should he do? How should he develop himself so that he can grab the best out of the situation? Obviously, first of all, he should write down his idea, put down a presentation, a nice one which everybody would understand and appreciate.

Now, he does not know any language so what languages should he learn? It’s obvious that everyone would tell him to learn English as it’s a language used globally to interact with people who speak a foreign language.

 If he would present himself in English, all the big powers, the Chinese, French, German, Indian, Russian and of course American, everyone would understand him and might dig deep into their pockets for the tribal’s idea. Another good thing about English is that it is not as diversified as Hindi or Chinese, not as hard to pronounce as French or German, so the person himself would be happy to learn it. So once that person learns English, he can have no regrets and can do business with utmost ease & support.

Language is the road map of a culture. It tells you where its people come from and where they are going. ‒Rita Mae Brown

The same is with the PHP language; it comes with all the good things you need in a scripting language. It is easy as it is based on C/C++, a large community of developers is present to update and document the language, it is secure, supports almost all platforms & servers, is used by a lot of big companies around the world and also supports RAD (Rapid Application Development).

php-development

Custom web development is even more beneficial as it makes you choose on your own. When you visit a website, see things that annoy you and you don’t want them on your website, you can go with custom web development. Instead of having a standard website, you can customize it according to your needs. And the easiest way to do this would be by using PHP.

Customized PHP web development is very effective and yields good results for business enterprises, regional companies and small scale companies too. These websites are of high quality, unique and perform well as they can handle a lot of traffic. Hiring brilliant and intelligent developers is also not a big deal today. You don’t have to go running around looking for them as they are right here on the internet, just a click away. It is very convenient to hire them too as they can be hired on an hourly basis. Ultimately, you’ll have lucrative results at cheap investments.

In conclusion, using PHP for web developing is very beneficial. Custom web development plays a crucial role when you want a perfect website in accordance with your needs. And in today’s world when technology’s drums are thumping their beats on every corner of the Earth, you should have the right musical notes or you’ll get out of tune and the ones running the tunes of custom PHP development will win. Custom PHP Web development is your Whiplash!

What does have in store for PHP?

In this evolutionary world, everything keeps evolving, be it us humans, or, the programming languages that define the virtual realm of the Internet. Here, the adage, “Ride with the tide” fits aptly. If a particular technology or programming language does not get updated, it will be flushed out of the system. Everyone knows what happened to Nokia. Yes, this is the survival of the “techiest!”

Last year was a landmark year for web development, with many big releases like, Magento 2, WordPress 4.4, and most importantly PHP 7. Last year, another topic of discussion was the migration of WordPress to Node.JS.  Whatever happens, PHP will still rule the roost as more than four-fifth of the internet runs on PHP. So, what awaits us in the near future?

PHP

The first question: How will Node.JS impact PHP?

Node.JS is growing at a decent rate and as per the experts, it is a decent challenge to the presence of PHP, which helps 80% of the web world run. We at QL Tech think that the simplicity and popularity of PHP will help it hold its ground. Even though the event-based architectural arrangement of Node.js can prove to be a huge competition to PHP, the threat is minimal owing to the fact that both these programming elements are operating in different markets.

What are the major developments we can expect in the features of PHP?

features-of-PHP

We at QL-Tech think that PHP7 would improve on the following features:

  • PHP would become leaner and faster.
  • Security: This year, more extensive security measures would be the biggest focus of the digital world as far as PHP is concerned. With so much happening in the virtual realm, including numerous instances of hacking and laundering, enhancing the levels of security is one of key monitoring parameters. Any development on that front will be keenly awaited and followed.
  • More middleware based frameworks: Some of the Content Management Systems (CMS) out there like, Laravel and Symfony are offering interoperability between frameworks, which is essentially expected to become a trend with PHP frameworks in the near future.
  • Rise in asynchronous programming: Asynchronous programming is a style of programming where the action is induced in a particular functionality when a call is made to some other functionality, where both the functionalities can be processed in parallel. The main advantages of this are that it offers several performance benefits like better multi-tasking, higher speed, etc.
  • Improvement in PSR-7: The standard of HTTP messaging is expected to gain major upgrades this year. It will ease out a lot of complexity with regards to the use of middle-ware patterns. Example of the same would be Zend Expressive. It is presently helping to do away with monolithic frameworks and proving smaller and simpler solutions.
  • There would be updated versions of various tools.
  • PHP7 will become more accepted among developers
  • Frameworks will become less relevant for PHP developers, they will move towards standardized packages.

Are we missing something?

  • Shift to module-based programming
  • Shift towards the real hardware-level Internet of Things (IOT). With the aid of asynchronous programming, it will be possible to write PHP applications where input can be accepted from general I/O based hardware on Intel Edison, Raspberry Pi and other Internet of Thing (IoT) devices.
  • There will be more life to the entire ecosystem, ranging from internals to package libraries. The size of libraries is also slated to be much smaller.

What are the various problems that we might face when implementing these changes?

The major challenge that we will face would be the lack of updated tutorials. Usually, it takes a while to procure the updated tutorials, and that would be a challenge to the developers. Also, we have a mindset built within us, after working with certain versions, that any change in a major programming language would leave all of us with a certain discomfort. But, we have to accept the change and adapt to it as well.

Conclusion:

We think PHP7 is here to stay even though newer developments like Node.JS would certainly pose a challenge. But, platforms like Magento, WordPress, Laravel would help PHP retain its relevance. The fact that all the major companies, like Google, IBM and Microsoft are accepting PHP, it confirms the essence of PHP and acts as a testament to its versatility. In fact, more than 80% of all web applications still run on PHP. That, kind of summarizes it all, doesn’t it? Then, what are you thinking about? Go ahead and “be a part of the change you want to see”.

Top 10 Things: eCommerce store owner should know about Magento

Magento is a leading eCommerce platform, helping millions of online retailers generate higher revenue. It can be used for businesses in all shapes and sizes. On Magento, you do not need to be worried even if you are just a new kid on the block. The platform offers complete scalability and offers optimal performance for all types of business websites.

There are two versions of Magento:  Enterprise and Community, the latter being free while the former comes at a price. There are numerous tweaks and modifications that you can do both on the frontend and the backend of the platform to optimize marketing and analytical techniques to improve your administration options. It offers several features for improving the shopping experience of your customers.

Here are some of the main aspects that you need to know before you get onto the platform:

Available for everyone

Magento-open-source

– With the help of Magento, anyone can open an eCommerce store as it is an open source platform. This means that anyone out there can modify or update the customizable features on the platform owing to the complete access that has been provided for the users.

– It will help you to set-up and maintain the website very easily. However, if you need to hire a developer to build your website, Magento can help you to run estimates to see if the cost of a developer is cheaper over time as compared to the cost of a hosted eCommerce solution.

Customer Support

magento Customer Support

– Magento is the best solution as compared to other eCommerce platforms, owing to the fact that it has all the necessary resources that can help you get started on the platform and create your own website.

– The platform houses numerous resources like blogs, forums, customer support teams etc., to answer questions and provide all kinds of services for customers and developers.

– Stay up to date with the latest features in technology as well as security. Magento keeps updating its existing features and also adds new features, modules and security applications, thereby keeping the playing field constantly versatile and exciting.

Performance

magento Performance

– Magento will help you get more attention from potential customers by ensuring circumstances that guarantee high performance as well as tailored solutions for your customers

– It is very important to understand that the speed of your website can easily affect the rank of your page in Google search results. Moreover, a slow website can adversely impact the user experience. Today, if a page takes long to load or fails to perform to the user’s expectations, it will certainly face the wrath of low traffic and considerably lower conversions. In order to ensure that a business website does not have to go through this, Magento constantly updates the features on the platform, thereby providing businesses with the required solutions and the necessary parameters for taking care of problems.

Third-Party Integrations

magento Third Party Integrations

– Magento can help you use other tools, databases, extensions or custom modules. It has a great third party interface which can help you in faster development of your eCommerce site as compared to other websites.

– You can explore various databases, search engines, applications, shipping methods, and even payment gateways, with the help of various third-party integrations that can be used very easily with Magento.

–  Owing to the considerable freedom that you have on the website, you can personally introduce your own database onto the platform, including elements such as external payment sources as well as new shipping methods.

Search Engine Optimization

Search Engine Optimization

– You would certainly want your page to be on the top of the list of search results. Well with Magento, it just gets easier. Magento is search engine friendly and has inbuilt structures and checks which are essentially designed to optimize your web content.

– It comes with a bucket full of preloaded features to make adding keywords to descriptions, URLs, sitemaps, rich snippets, etc very easy and convenient.

How does it do all this? Well, each category and product has a unique HTML URL, keywords and Meta tags. This will give you a higher search engine ranking as major search engines are not able to crawl through the dynamic URL. The purpose of dynamic URLs is to create a temporary page on the basis of the dynamic navigation that is a part of the Magento platform. For instance, if you enter a product called Acer in the category “laptop”, Magento creates a dynamic page for the query, owing to which the search engine takes it as a unique page even though it does not exist in online reality.

Magento for Mobile

Magento for Mobile

– Mobility is one of the hottest business characteristics in today’s world. Every retailer would certainly like to keep their customers’ convenience very high on their wish-list, which in the case of mobility is quite high. Well with Magento, building mobile compatible web sites becomes very easy. With Magento, integration of features with responsive design is much easier as compared to integration of websites through other platforms.

– By utilizing the powerful customizable features of the platform, you can make sure that your customers are able to access your website through various mediums PC, Laptop, Smart Phone or a Tablet.

“According to some major stats, it was found that Magento as a platform is being used by approximately 26 percent of all the sites which are in the top 1 million categories.”

Flexibility

Flexibility

– The amount of flexibility that Magento offers you as an eCommerce platform is unparalleled to anything you can experience on any other platforms.

– The numerous extensions, as well as the heavily customizable features on the platform, can help you literally design your own “Magento”. What we mean by this is that the degree of customizability is so high on the platform that it can allow each and every business to create its very own unique brand or experience with relative ease.

Multi-Lingual, Multi-Stores and Multi-Website

Multi-Lingual, Multi-Stores and Multi-Website

– Magento is the online platform which provides you with a single admin dashboard from where you can manage multiple ecommerce stores, in multiple languages, as well as multiple websites, with convenience and ease. This can make you feel like a supreme being controlling the workings of numerous sections of the online world through a touch a few buttons,

– The backend system in Magneto empowers webmaster to make necessary changes in catalogue items, and make required updates across multiple eCommerce sites. It will help you to track inventory, billing, product updates, customer info, and many more from a single administration panel.

– The scenery from this central point of control is beautiful, especially because it can help you integrate and manage third party interactions with the multiple websites and the stores that you manage.

Scalability

Scalability

– Magento can be used without the fear of having aspects like the traffic volume and quantity of content affecting the performance of the website.

– Magento can handle the change in traffic volume in your website with ease, allowing you to add features without taking the entire system completely offline during an overhaul.

Content Management System

 – Magneto is the most flexible and feature-rich of all the content management systems available in the market.

So, if you want to be in total control, managing multiple e-commerce stores, tracking their growth and development, and literally changing the online landscape in order to facilitate upgrades in their functionalities and features, you know where to go. Are you up for God Mode?